Most UK SMEs know they need better marketing. Few can afford the person who would actually fix it. A full-time marketing director costs upwards of £200,000 per year once salary, National Insurance, pension, and recruitment fees are factored in, according to Porter Wills. That puts senior marketing l
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Half of all B2B companies in the UK now outsource some or all of their marketing function, according to Full Mix Marketing. That figure has climbed steadily over the past three years, and the reasons behind it have shifted. Cost used to be the primary driver. Now, according to Deloitte's 2025 Global
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More than half of UK B2B companies now outsource part or all of their marketing function, according to Full Mix Marketing. That figure will only grow. The global outsourced marketing market is projected to reach $74.76 billion by 2034, up from $25.4 billion in 2024, based on data from Flowium. But t
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